This University will be inspiring postgraduate students to take up further study at Manchester Metropolitan with an engaging new marketing campaign launching in January.
The campaign will share the diverse postgraduate study the University offers through bold, creative and visually appealing campaign posters.
Each campaign poster targets key audiences and features popular motivations for postgraduate study including; career development, developing a specialism and improving your employability prospects.
Prospective students will start to see the posters throughout January in prime locations at London Euston Train Station, Terminals 1 and 3 at Manchester Airport and at the Trafford Centre. Millions of people pass through these busy locations every year and the posters will make a big impact to attract new students.
Alongside our poster campaign, Manchester Metropolitan will also be launching some exciting online activity, which includes the University ‘taking over’ the Manchester Evening News (MEN) website throughout January.
Potential students will be able to click on the postgraduate banners on the MEN website, which will take them to dedicated campaign landing pages on the University website to find out more about postgraduate courses.
So if you’re taking advantage of the January sales at the Trafford Centre, travelling somewhere special or catching up on the latest news, please look out for the postgraduate campaign in the New Year and spread the word on social media!